Manifesto

For many years, companies faced a limited choice: invest in e-commerce traffic or rely on the strength of physical stores.

Campaigns capable of generating impressions, clicks, and site visits, or local operations disconnected from media, inventory, and actual purchase intent. Most accepted this model, until they realized that traffic without conversion wasn't enough.

We were told that was just how Ads worked.

This paradigm was built for another era: when searches were made only by keywords, when consumers bought through predictable journeys, when artificial intelligence still seemed distant.

Times have changed.

Today's retail deserves better than yesterday's Ads.

It deserves intelligence. Real intelligence—the kind that automatically turns inventory into media, intent into sales, and every store into an active point of growth.

What does Commerce Ads mean in the age of agentic commerce?

It means flipping the logic: ads that work connected to retail, not isolated from it.

It means building a new infrastructure for how people and AI agents discover, decide, and buy today, not how they bought twenty years ago.

It means rejecting the false idea that Ads should only be about impressions, clicks, and traffic. In the new retail, Ads must understand availability, location, context, intent, and actual execution capacity.

This is Commerce Ads.

That is why we are here. This is what we are building:

An infrastructure that activates ad campaigns based on inventory, data, and store operations to turn purchase intent into real sales.

While retail builds the future of consumption, Logstore builds the infrastructure for brands, chains, and agencies to sell better in the age of agentic commerce.
Helson Santos
Founder, CEO
+1M
transactions per month
R$ 2B
inventory under management
4,370
stores with Logstore
Our story.
2017
Founded
2020
Domo VC $1M
2021
Reaches 1M transactions
2022
RX Ventures and Nazca
2024
Invested by Google
2025
$400M in inventory
2026
Commerce Ads
Who believes
Brazil
Mexico
Global
Brazil